Statistics show that 75% of internet searchers do not go beyond the first page of the search engine results pages. For websites and businesses, those first few spots are invaluable.
Many SEO strategies help websites rank higher in search results. While these strategies aim to build a website up, some focus on tearing a website down. These are called negative SEO strategies, and they are considered unethical.
It's always a good idea to monitor negative SEO attacks aimed at your website to keep your business safe and secure.
Negative SEO can ruin your website’s credibility and online reputation. Some tactics include creating backlinks and spammy anchor texts and scraping content from your website to make it appear as a duplicate.
Others are even more aggressive such as website hacks and malware attacks. These can alter your website's entire architecture and create many problems that would be hard to fix.
Some negative SEO practitioners even resort to creating fake negative reviews for websites that significantly impact the audience base. Stay vigilant for a sudden bunch of bad reviews across various sites, and make sure to flag them as fake.
When left unchecked, negative SEO can seriously damage your website and search rankings.
Hiring a professional negative SEO monitoring service can help track your backlinks profile and identify any unusual spikes in inbound links. It will protect you against hacking attacks and tackle all content scraping and fake review problems that may arise.
In other words, professional service would take care of all aspects of negative SEO monitoring, so you can focus on growing your business. It can also help you avoid any Google penalties that may arise from negative SEO threats.
Tracking potential negative SEO is not only recommended but necessary if you want to ensure the safety of your website. The benefits can be countless in the long run.
Having a good system in place to monitor negative SEO can tackle attacks at their core before they become real problems that threaten the existence and credibility of your website. It will allow you to keep creating engaging content without the fear that your website might fall under malicious attacks.
Our team at SEO Defend offers protection against all forms of negative SEO. Check out our services to find the best package for your needs. From content marketing to web development, we provide different digital marketing solutions to help increase your online visibility and conversions.
Contact us for any inquiries, and let us safeguard your site against negative SEO practices.