Defend and Boost Your Site

Did you know that web design is like putting together an outfit? A single piece of clothing or accessory can ruin the whole vibe. So can a faulty web design component!  As per recent statistics, there are more than 1.8 billion websites, and we can only imagine how many of them keep visitors browsing and […]

If you’re a business owner in today's digital world, you must have heard of search engine optimization, or SEO. Back in the 90s, when it first hit the marketing industry, SEO helped millions of small businesses build an audience for themselves. From helping small businesses establish their brands to attracting the attention of prospects, SEO […]

A well-rounded digital marketing tactic, like SEO, can help your business rank higher in search engine results and drive traffic to your site. The latest statistics ranked websites as the second most traffic-driving channel (after social media platforms).  If your website is your primary marketing channel, you need to keep it up and running, no […]

Keeping your business up and running means dealing with all sorts of issues, from knowing what your customers need to making sure your brand has reached a wider audience. Recent statistics show that a whopping 70% of small businesses use SEO to boost their productivity and achieve predicted revenue. When it comes to SEO, it’s […]

The complex nature of websites makes them difficult to navigate without a simple and user-friendly design. So, if you want to achieve marketing success through your website, you must focus on making it fast, functional, and easily skimmable. But why are these variables important? More than 30% of SEO experts polled in 2021 stated that […]

One penalty from Google can result in the complete removal of your site from Google's search results, which would lead to a significant drop in visitors, potential customers, and, ultimately, revenues. About 230,000 spam complaints were filed every single day in 2019. Because of this, a negative SEO monitoring service is essential. But before that, […]

In a survey conducted in December 2020, an overwhelming 94% of U.S. online consumers said positive reviews increased their likelihood of doing business with a company. As a result, Google and other social media platforms now actively promote user feedback. Inversely, SEO penalties can be removed, and a site's organic search rankings will not improve […]

Users spend less than two-tenths of a second forming an opinion about a website. Because of its importance in facilitating communication with visitors, usability is often cited as the most important metric to judge a website's performance. This shows hiring a reliable web design agency to improve website usability should be an integral part of […]

We cannot talk about search engines without a mention of Google. The tech titan has garnered an astounding $256 billion between 2002 and 2021, and you can expect them to grow further. Google is the dominant force in the digital field, especially among search engines. And to keep its reputation as the prime search engine, […]

Whenever we want information, we usually turn to Google first, which is why this popular search engine receives about 40,000 questions per second!  To give satisfactory answers, Google must be very mindful of the quality of the content it allows within the search results. That’s where Google’s Search Quality Rater Guidelines come in. The E.A.T. […]